News & Guides - Expert Guidance On All Things Digital

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The Power of Preparation: Why You Need a Script and Practice for Your Video Shoot

Video content has become a dominant force in communication and marketing strategies. More often than not videos utilize some sort of voiceover, on camera or...

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Meta Titles & Meta Descriptions For Beginners

I recently started in digital marketing. One of the first things I learned was how to write meta titles and meta descriptions. If you are...

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YouTube SEO: Everything You Need to Know

YouTube is a social platform that houses a large number of videos. As of 2024, it is estimated that there are 800 million videos on...

How To Navigate Web Design Trends in 2024

Web Design is constantly evolving and transforming before our eyes. Every year, web designers adapt to new emerging trends and client expectations due to technology...

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Migrating Your Website To WordPress: What You Need to Know

Having a user-friendly and customizable website is important. WordPress, one of the most popular content management systems (CMS) on the market, allows users to have...

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Building Lasting Connections: 5 Ways to Foster Brand Loyalty

Making An Impression You only have seven seconds on average to make a first impression on a new customer ( LinkedIn ). Standing out among...

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The Importance Of Image Alt Text

What Is Alt (Alternative) Text? Alt text, short for alternative text, or alt tags are often the unsung heroes of website design. These small snippets...

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The Basics Of Creating & Using Web Components

Web components are a set of standardized web platform APIs that allow you to create reusable and encapsulated HTML elements with their own custom functionality....

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The Pros and Cons of Using WordPress Plugins

WordPress powers over 60% of websites that utilize a content management system according to W3Techs - World Wide Web Technology Surveys. A key advantage of...

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The Parallel Evolution of Design & Technology

Like every aspect of life, technology has its influences. Graphic design and branding are no different. Throughout history, new technology has inspired and shaped the...

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The Basics of User-Centered Design

What is User-Centered Design? “User-centered design (UCD) is an iterative design process in which designers focus on the users and their needs in each phase...

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5 Ways To Improve Your E-Commerce Website For The Holiday Shopping Season

The 2023 holiday season is quickly approaching, and it’s more crucial than ever that e-commerce websites are prepared to handle the volume of traffic and...

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What Social Media Platforms Are Right For My Business?

Social media is a vital aspect of many businesses growth strategies. Maintaining a presence on social media platforms can help a brand increase sales, gain...

Google Ads: 5 Common Mistakes To Avoid

Advertising through Google Ads is one of the most effective and powerful ways to reach a target audience and drive both traffic and sales to...

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5 Tips For Increasing Your Social Media Engagement

Social media is a great cost-effective resource for growing engagement. Whether a brand is trying to sell a product, grow its audience, provide information, or...

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Video Marketing: Trends for 2023

Video has grown to become one of the most popular trends in the marketing industry. From short form to long form, video has conquered digital...

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Utilizing User-Generated Content & Influencer Marketing

Have you ever purchased a drink at Starbucks and when you walk up to grab your drink, your name is spelled wrong? This is a...

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Writing For Social Media Platforms - Best Practices

The Importance of Having A Writing Style The power of social media has grown exponentially when it comes to the power that a brand has...

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How Internal Linking Can Help To Boost Your SEO Efforts

The practice of search engine optimization (SEO) has been around for decades. It has evolved and grown to include many new strategies that can help...

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How to Find Your IP Address

What is an IP Address? An IP address, or Internet Protocol address, is a unique string of numbers and dots that is assigned to each...

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How to Check Your Browser Version

Find Your Browser Version Because things may not work on older browsers, it’s often helpful for web developers to know your browser version. This can...

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How to Clear Your Browser Cache

Why Clear Your Browser Cache? To better explain the importance of clearing your browser cache, it’s important to start with what exactly your browser's cache...

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6 SEO Considerations for Web Developers

SEO is an essential part of developing any website. Without proper implementation of SEO practices, the website and its content will not be findable on search...

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5 Ways to Improve Accessibility on Your Website

Accessibility elements are easy to overlook on your website. Most of the changes that make a website more accessible won’t appear to do much visually...

5 Things To Expect: Video Projects

So you are thinking about using a video to educate potential and or existing clients but you are unsure where to start. Well, you are in...

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How We Leverage Project Management Software

Project management is the backbone of any creative agency. Without the proper planning, tracking, and follow-up, most projects would fail to see the finish line...

Basics of Inclusive Design

It’s important for designers to take on a position of social responsibility when it comes to inclusive design. It is easy to forget about the...

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How the Domain Name System (DNS) Works & Common DNS Records

Here at Solution Agency we have launched hundreds of websites during our 25-year existence. One of the most misunderstood tasks of a website launch is...

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4 Easy Tips to Help Your Business Succeed on Social Media (and Avoid Frustration)

Getting started with social media for your brand or business often has the misinformed reputation of being a low maintenance and a low strategy task....

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Surviving Your First 90 Days as a New Developer: Top 5 Tips

Landing your first job as a developer is exciting, but it can also be scary diving into a new career. You’ve been through months, sometimes...

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What to Expect When Working with the Solution Agency Development Team

Getting started working with a new development team at a digital agency that your team has never worked with before can seem daunting. You want...

1990s Design Revival

“Trends Come in Cycles.” Almost everyone has probably heard some version of this adage. It’s something I first remember hearing as a teenager, thinking “Yeah...

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Reaching Your Audience with Google Display & Google Video Ads

Digital Ad Targeting in the Wake of iOS 14.5 The recent iOS 14.5 data tracking privacy update from April 2021 has advertisers scrambling to figure...

Brand Positioning

In the Spring of 1917 American’s found themselves entering one of the deadliest wars in human history - The Great War. The “war to end...

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Digital Brands and Behavior Psychology

Connecting with Your Consumers Online in 2021 Are you feeling overwhelmed with the latest trends, patterns, and constantly trying to find ways to connect with...

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Happy Holidays From the Solution Team!

What a wild ride this year has been. Yet, we're still raising our glasses in appreciation for all of your support. Here at Solution Agency,...

Adobe Max Conference 2020

The Adobe Max Conference is a creativity conference that occurs every year featuring inspiring speakers and Creative Cloud announcements. Hours of live content include: keynote...

Google Analytics 4 Is Here

If you, like many of us, have been overwhelmed with a cacophony of news you may have missed a little announcement from the Google Team...

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Cloud Storage

What is cloud storage? Cloud storage allows you to store your files online, easily access them remotely, and share and edit with others. Transferring big...

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