Making An Impression You only have seven seconds on average to make a first impression on a new customer ( LinkedIn ). Standing out among...
What Is Alt (Alternative) Text? Alt text, short for alternative text, or alt tags are often the unsung heroes of website design. These small snippets...
What is User-Centered Design? “User-centered design (UCD) is an iterative design process in which designers focus on the users and their needs in each phase...
Social media is a vital aspect of many businesses growth strategies. Maintaining a presence on social media platforms can help a brand increase sales, gain...
Advertising through Google Ads is one of the most effective and powerful ways to reach a target audience and drive both traffic and sales to...
Social media is a great cost-effective resource for growing engagement. Whether a brand is trying to sell a product, grow its audience, provide information, or...
Video has grown to become one of the most popular trends in the marketing industry. From short form to long form, video has conquered digital...
The Importance of Having A Writing Style The power of social media has grown exponentially when it comes to the power that a brand has...
The practice of search engine optimization (SEO) has been around for decades. It has evolved and grown to include many new strategies that can help...
SEO is an essential part of developing any website. Without proper implementation of SEO practices, the website and its content will not be findable on search...
It’s important for designers to take on a position of social responsibility when it comes to inclusive design. It is easy to forget about the...
Here at Solution Agency we have launched hundreds of websites during our 25-year existence. One of the most misunderstood tasks of a website launch is...
Getting started with social media for your brand or business often has the misinformed reputation of being a low maintenance and a low strategy task....
“Trends Come in Cycles.” Almost everyone has probably heard some version of this adage. It’s something I first remember hearing as a teenager, thinking “Yeah...
Digital Ad Targeting in the Wake of iOS 14.5 The recent iOS 14.5 data tracking privacy update from April 2021 has advertisers scrambling to figure...
Connecting with Your Consumers Online in 2021 Are you feeling overwhelmed with the latest trends, patterns, and constantly trying to find ways to connect with...