The Power of Preparation: Why You Need a Script and Practice for Your Video Shoot

Video content has become a dominant force in communication and marketing strategies. More often than not videos utilize some sort of voiceover, on camera or...

How To Navigate Web Design Trends in 2024

Web Design is constantly evolving and transforming before our eyes. Every year, web designers adapt to new emerging trends and client expectations due to technology...

The Importance Of Image Alt Text

What Is Alt (Alternative) Text? Alt text, short for alternative text, or alt tags are often the unsung heroes of website design. These small snippets...

The Basics Of Creating & Using Web Components

Web components are a set of standardized web platform APIs that allow you to create reusable and encapsulated HTML elements with their own custom functionality....

The Basics of User-Centered Design

What is User-Centered Design? “User-centered design (UCD) is an iterative design process in which designers focus on the users and their needs in each phase...

5 Ways To Improve Your E-Commerce Website For The Holiday Shopping Season

The 2023 holiday season is quickly approaching, and it’s more crucial than ever that e-commerce websites are prepared to handle the volume of traffic and...

What Social Media Platforms Are Right For My Business?

Social media is a vital aspect of many businesses growth strategies. Maintaining a presence on social media platforms can help a brand increase sales, gain...

Google Ads: 5 Common Mistakes To Avoid

Advertising through Google Ads is one of the most effective and powerful ways to reach a target audience and drive both traffic and sales to...

5 Tips For Increasing Your Social Media Engagement

Social media is a great cost-effective resource for growing engagement. Whether a brand is trying to sell a product, grow its audience, provide information, or...

Video Marketing: Trends for 2023

Video has grown to become one of the most popular trends in the marketing industry. From short form to long form, video has conquered digital...

How Internal Linking Can Help To Boost Your SEO Efforts

The practice of search engine optimization (SEO) has been around for decades. It has evolved and grown to include many new strategies that can help...