Building Lasting Connections: 5 Ways to Foster Brand Loyalty

Making An Impression You only have seven seconds on average to make a first impression on a new customer ( LinkedIn ). Standing out among...

The Parallel Evolution of Design & Technology

Like every aspect of life, technology has its influences. Graphic design and branding are no different. Throughout history, new technology has inspired and shaped the...

The Basics of User-Centered Design

What is User-Centered Design? “User-centered design (UCD) is an iterative design process in which designers focus on the users and their needs in each phase...

5 Ways To Improve Your E-Commerce Website For The Holiday Shopping Season

The 2023 holiday season is quickly approaching, and it’s more crucial than ever that e-commerce websites are prepared to handle the volume of traffic and...

Video Marketing: Trends for 2023

Video has grown to become one of the most popular trends in the marketing industry. From short form to long form, video has conquered digital...

Utilizing User-Generated Content & Influencer Marketing

Have you ever purchased a drink at Starbucks and when you walk up to grab your drink, your name is spelled wrong? This is a...